Likeable social media : how to delight your customers, create an irresistible brand, and be amazing on Facebook, Twitter, LinkedIn, Instagram, Pinterest, and more / Dave Kerpen with Mallorie Rosenbluth and Meg Riedinger.

Likeable social media : how to delight your customers, create an irresistible brand, and be amazing on Facebook, Twitter, LinkedIn, Instagram, Pinterest, and more / Dave Kerpen with Mallorie Rosenbluth and Meg Riedinger.

By
Kerpen, Dave.

Publication Date
2015, 2012

Publication Information
New York : McGraw-Hill,

Edition
Rev. and expanded, 2nd ed.

Physical Description
x, 277 p. : ill.

Subject Term
Internet marketing.
 
Online social networks.
 
Social media -- Economic aspects.
 
Customer relations.
 
Branding (Marketing)

Additional Contributors
Rosenbluth, Mallorie
 
Riedinger, Meg.

Bibliography Note
Includes bibliographical references and index.

Language
English

ISBN
9780071836326