From an idea to Nike : how marketing made Nike a global success / Lowey Bundy Sichol ; illustrated by C. S. Jennings.

From an idea to Nike : how marketing made Nike a global success / Lowey Bundy Sichol ; illustrated by C. S. Jennings.

By
Sichol, Lowey Bundy.

Publication Date
2019

Publication Information
Boston, Mass. : Houghton Mifflin Harcourt,

Physical Description
115 p. : ill.

Subject Term
Sporting goods -- Juvenile literature.
 
Footwear industry -- Juvenile literature.
 
Athletic shoes -- Juvenile literature.
 
Sports -- Juvenile literature.

Series
FROM AN IDEA TO
 
FROM AN IDEA TO.

Additional Contributors
Jennings, C. S.

Bibliography Note
Includes bibliographical references.

Summary
Today, Nike is the biggest athletic shoe company in the world, but a long time ago runner and businessman Phil Knight started out with just an idea. Find out more about Nike's history, how the business grew, and the role that marketing playing in this illustrated nonfiction book!

Language
English

ISBN
9781328453631


LibraryCollectionCollectionCall NumberStatus
Conception Bay South (ACS)Juv NFicJuvenile Non-Fiction338.7 SICChecked In