Ed Chisholm, a recently widowed university professor, moves to a small outport in Newfoundland for a one year sabbatical. It's his plan to write his career-defining marketing textbook, at least until he meets his neighbour, Dor, and her crew of card-playing friends. Labelled by Dor as "book-smart and life-stupid", the "Perfessor" will discover much about himself, about the culture of Newfoundland, and about the changing world of business as he navigates the various events and seasons in Breakheart Cove.