Cover image for Made to stick : why some ideas survive and others die / Chip Heath & Dan Heath.
TITLE:
Made to stick : why some ideas survive and others die / Chip Heath & Dan Heath.
Publication Date:
2007
Publication Information:
New York : Random House,
Edition:
1st ed.
Physical Description:
291 p.
Additional Contributors:
Bibliography Note:
Includes bibliographical references (p. [259]-276) and index.
Language:
English
ISBN:
9781400064281