Cover image for The art of choosing / Sheena Iyengar.
TITLE:
The art of choosing / Sheena Iyengar.
Publication Date:
2010
Publication Information:
New York : Twelve,
Physical Description:
xv, 339 p. : ill.
Bibliography Note:
Includes bibliographical references and index.
Summary:
Sheena Iyengar's award-winning research reveals how and why we choose: whether or not choice is innate or bound by culture, why we sometimes choose against our best interests, and how much control we really have over what we choose.
Language:
English
ISBN:
9780446504119