MSNBC political commentator Charles Sykes is a fierce opponent of Donald Trump and the right-wing media that enabled his rise. He presents an impassioned, regretful, and deeply thoughtful account of how the American conservative movement came to lose its values. How did a movement that was defined by its belief in limited government, individual liberty, free markets, traditional values, and civility find itself embracing bigotry, political intransigence, demagoguery, and outright falsehood? Why are so many voters so credulous and immune to factual information reported by responsible media? Why did conservatives decide to overlook, even embrace, so many of Trump's outrages, gaffes, conspiracy theories, falsehoods, and smears? Can conservatives govern? Or are they content merely to rage? How can the right recover its traditional values and persuade a new generation of their worth? Charles J. Sykes is the author of Fail U., A Nation of Victims, and Profscam.