This is the story of the Native American civil rights movement and the resulting struggle for identity told through the high-flying career of west coast rock n' roll pioneers, Redbone. Brothers Pat and Lolly Vegas were talented Native American rock musicians that took the 1960s Sunset Strip by storm. They influenced The Doors and jammed with Jimmy Hendrix before he was 'Jimi,' and the idea of a band made up of completely Native Americans soon followed. Determined to control their creative vision and maintain their cultural identity, they eventually signed a deal with Epic Records in 1969. But as the American Indian Movement gained momentum the band took a stand, choosing pride in their ancestry over continued commercial reward.