From an idea to Nike : how marketing made Nike a global success / Lowey Bundy Sichol ; illustrated by C. S. Jennings.
TITLE:
From an idea to Nike : how marketing made Nike a global success / Lowey Bundy Sichol ; illustrated by C. S. Jennings.
Publication Date:
2019
Publication Information:
Boston, Mass. : Houghton Mifflin Harcourt,
Physical Description:
115 p. : ill.
Additional Contributors:
Bibliography Note:
Includes bibliographical references.
Summary:
Today, Nike is the biggest athletic shoe company in the world, but a long time ago runner and businessman Phil Knight started out with just an idea. Find out more about Nike's history, how the business grew, and the role that marketing playing in this illustrated nonfiction book!
Language:
English
ISBN:
9781328453631
