Hard sell : the evolution of a Viagra salesman / Jamie Reidy.
TITLE:
Hard sell : the evolution of a Viagra salesman / Jamie Reidy.
By:
Publication Date:
2005
Publication Information:
Kansas City, Mo. : Andrews McMeel Pub.,
Physical Description:
210 p.
Summary:
Presents an insider look at the pharmaceutical industry from a former salesman of Viagra, discussing some of the questionable ways in which the drug was marketed and the tactics he used to persuade the doctors he visited to prescribe the drug.
Language:
English
ISBN:
9780740750397
