Cover image for Becoming Steve Jobs : the evolution of a reckless upstart into a visionary leader / Brent Schlender and Rick Tetzeli.
TITLE:
Becoming Steve Jobs : the evolution of a reckless upstart into a visionary leader / Brent Schlender and Rick Tetzeli.
Alternate Title:
Steve Jobs : the evolution of a reckless upstart into a visionary leader
Publication Date:
2015
Publication Information:
[Toronto] : Signal,
Physical Description:
447 p., [16] p. : colour ill.
Bibliography Note:
Includes bibliographical references and index.
Summary:
The conventional view of Jobs is that he was half-genius, half-jerk, an irascible and selfish leader who slighted friends and family alike. How did a young man so reckless and arrogant that he was exiled from the company he founded become the most effective visionary business leader of our time? Schlender and Tetzeli tell the story of a human being who wrestled with his failings and learned to maximize his strengths over time. Brent knew Jobs personally for 25 years and draws upon his many interviews with him in writing the book. The book provides rich context about the technology revolution we all have lived through, and the ways in which Jobs changed our world. Jobs's astounding success at Apple was far more complicated than simply picking the right products: he became more patient, he learned to trust his inner circle, and discovered the importance of growing the company incrementally rather than only shooting for dazzling game-changing products.
Language:
English
ISBN:
9780771079146