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Cover image for Why customers really buy : uncovering the emotional triggers that drive sales / by Linda Goodman and Michelle Helin.
Cover image for Brandwashed : tricks companies use to manipulate our minds and persuade us to buy / Martin Lindstrom.
Cover image for The power of habit : why we do what we do in life and business / Charles Duhigg.
Cover image for The power of habit : why we do what we do in life and business / Charles Duhigg.